Yesterday, June 25, 2025, at precisely 12 noon, a significant chapter in the history of television retail officially closed as HSN permanently shut down its campus at 1 HSN Drive in St. Petersburg, Florida. This marks the end of an impressive 37-year run for the iconic shopping network in the Sunshine State, a move that sees live HSN show production officially transition to QVC's Studio Park in West Chester, Pennsylvania.
For over 37 years, the St. Pete campus served as the vibrant heart of HSN's operations, a legacy that began in December 1987 when the company relocated from its original Levitz studio in Clearwater. From December 1987 to its closure on June 25, 2025, HSN's St. Pete campus operated for 37 years and 7 months.
While the St. Pete campus has closed its doors, HSN's history stretches back even further. The network, originally known as the Home Shopping Club, first hit the airwaves over 42 years ago in 1982, with its initial studios based in Clearwater. For its first three years, the Home Shopping Club was exclusively a Florida phenomenon, before expanding nationwide in July 1985.
The consolidation of HSN's production into QVC's Studio Park in West Chester, Pennsylvania, is a direct result of the QVC Group's acquisition of HSN in 2017. This acquisition, which occurred approximately eight years prior to yesterday's campus closure, brought the two retail giants under one corporate umbrella. QVC's own studios have been located at Studio Park since September 1997, making it a well-established hub for live retail broadcasting.
The closure of the St. Petersburg campus is undoubtedly a bittersweet moment for many, particularly those who dedicated years to building HSN's presence in the community. However, as the world of retail continues to evolve, this strategic move aims to centralize operations and leverage the combined strengths of both beloved brands. While the physical address in St. Petersburg may be no more, the spirit of HSN will continue to connect with viewers from its new home in Pennsylvania.